Joining us today are a power couple, Chavelle and Phillip Sangokoya, of BRAND of St. Louis. Chavelle and Phillip created BRAND of St. Louis to serve as a social enterprise whose mission is to co-create, pilot, and fund innovation that promotes collaboration and equitable wealth building.
In this episode:
Phillip and Chavelle talk to us about how they moved into the world of entrepreneurship. Chavelle explains that she never really pictured herself as an entrepreneur but happened to fall into the path while helping Phillip with daily operations and problem-solving within his established business.
Phillip says that entrepreneurial thinking to him means exploring the intersection between what the world needs and what you are good at, passionate about, and what there is a market for. Chavelle says that to her, entrepreneurial thinking means embracing failure and being willing to learn along the way.
Phillip explains how BRAND of St. Louis (Business Resource Association for Networking and Development) operates and its mission to help entrepreneurs who need additional assistance getting business loans and getting the financials in order so that they can get their business off to a great start.
Chavelle discusses how BRAND of St. Louis has helped business owners trudge through the PPE Loan process during Covid-19. Chavelle says that BRAND of St. Louis has created a program called The Start-Up League Rewards Program and she explains the benefits of the program.
Phillip says the goal of BRAND of St. Louis is to uplift St. Louis’ business ecosystem through a Theory of Change concept which engages the Black and Latinx business community to partner up with win-win partners to create a positive change within the community.