Joining us today is Lakesha Mathis, Director of Inclusive Business Solutions for the St. Louis Regional Chamber. Lakesha is a practiced Business Consultant with a demonstrated history of developing and implementing operational excellence focused growth strategies. Lakesha is skilled in Non-Profit Organizational Management, Budgeting, Strategic Planning, Policy Analysis, Team Building, and Program Development.
In this episode:
Lakesha explains how her role as Director of Inclusive Business Solutions is helping minority-owned businesses as well as women business owners to identify and implement strategies that move their businesses in a forward direction. Lakeshas’ idea of entrepreneurially thinking means to build up the community.
Lakesha discusses the challenges that many minority business owners face such as steep learning curves and the lack of knowledge of how to get the right things done. Lakesha talks about the mental preparedness you must have when going into business and when creating a profitability strategy. These things include asking yourself, “What do I want“?, “When do I want it“? and “What am I willing to give up to get it“?
Lakesha tells us about a few of her most favorite success stories of minority business owners she has worked with and she explains why it is important to not skimp on the marketing of your business.